“You're Hacked – Now Hire Me”

Answers to pg. 20.

Sinnipop

January 18th, 2013

1. What niche does efinity respond to?
   They respond to companies that have a weak security system.
2. How did the founders get their first client? Why did their strategy work?
   Curtis Penner, Steve Skoronski, Wil Hutchins, and Corey Auger found a weak spot in the IPG's security in the network, and they did, so IPG was the first to hire them because they were impressed with their work.
3. Which characteristics of efinity make it an entrepreneurial venture?
   When this happened, they dropped out of the University of Calgary and took what money they had to rent out an office space. And after a year they “grew into a 10-person firm with clients like CIBC World Markets, Westcorp Inc., and CDL Systems Ltd” by taunting them.
4. Do you think that the venture has a chance for a successful future? Why or why not?
   I personally think they do, as long as they continue to grow and become better hackers? It's very important to have good security if you own a big business, or even an international bank you would want the best protection you could possibly get.
5. What impact has this venture had on the business community?
   I think their goal was to use their hacking ability and put it to good use, for one. To hack accounts and NOT take anything, rather say that you will fix the problem is just beautiful. It's also helped many companies keep a heavy lock on their information.
   Many businesses use computers, and store their info on the web – it needs to be protected by someone.